Our
CQ Model
WE BELIEVE IN THE POWER OF WORD OF MOUTH.
NO OTHER FORCE EVEN COMES CLOSE .
It’s so effective because it’s brand communications via trusted earned media
sources audiences choose to engage with (e.g. influencers, journalists social
and creators). WOM creates marketing gold, otherwise known as fame and
reach, proven to sky-rocket awareness, growth and profit. Problem is you
can’t buy it, you need to earn it.
Our proprietary cultural intelligence process enables us to
determine what your brand narrative should be, in order to
be culturally relevant. We will give you a brand narrative
that is true, interesting and sustainable.
CQ PROCESS -
WHAT YOU SAY:
Once you know what it is you want to say, we use our model based on behavioural science and universal insights on human motivation to deliver the message in a creative way that will make a measurable dent in culture and leave a lasting impression.
DISRUPT MODEL –
HOW YOU SAY IT:
TAKE OUR SEVEN
WEEK CHALLENGE?
We have designed SEVEN to be deep-
thinking and fact-acting. So we can turn an
ordinary brand into a magnificent one in just
seven weeks. Want to learn how?